Our Mala is an NGO which provides a safe space to breathe and heal through yoga for people who are seeking international protection – refugees and survivors of trafficking and modern day slavery.
Their specialist and evidenced based yoga programme improves mental and physical health and enables our clients to integrate better into UK society.
As well as raising awareness of Our Mala’s work, this social media fundraising campaign offered people the chance to donate a class to a refugee for during the Christmas period. The campaign ran mostly via their social media channels, as well as through Above the Line marketing.
www.ourmala.com
Our Mala
Online fundraising campaign
Marketing